Examine local community demographics, learn about business competition, and research site locations. Basic navigation of the American FactFinder website will be covered. Data collection methods will be discussed, along with a look at the 2010 Census, the American Community Survey, the Economic Census, the Survey of Business Owners, Local Employment Dynamics and other business tools useful in marketing, managing and growing one’s business. Designed for small business owners and managers. If desired, participants may use their own laptop computer during the workshop.
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